Sears competitor

GGJaguar

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Aldens, 1966

1687342371928.png
 

silverfox103

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I had somewhere around a 1964 to 1966 Sears Silvertone guitar that looks almost identical with a few exceptions: the pickguard, knobs and it may have had 3 pickups. That was a lon...........g time ago. I think mine was $129, as a 74 year old memory remembers it. I also had a Silvertone amp with reverb. I was stunned how much they get for those now. Remember you could get and electric guitar with the amp built in the case. I'm sure it made them more affordable.

In those days you didn't run to your parents and have them order one. I funded it by my paper route and lawn cutting.

As for being a competitor to Sears, not really, as they had the 3 1/2 " thick catalog, that put them a leg up. I guess you could say sears was somewhat of an Amazon, in it's day. They had everything from houses, cars, appliances, automotive, cloths and musical instruments. My kids are 42, 40 and 33 and I betcha they barely remember Sears.

Funny how time changes, sears has gone like the model T. It was good while it lasted.

Tom
 

Muckman

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Crazy coincidence...I just got this from my dad, on Father's Day. It was his first guitar, and the guitar I learned on when I was 11. Went through her and got the set-up pretty good this morning.

I found a set of tuner bushings for it on ebay, got them on the way. Also, I drilled out the rivets that were used to mount the bridge p/u to the pickguard, it was too far away from the strings and sounded really quiet compared to the neck. I used a couple of P90 screws and springs to mount the bridge pickup to the body, make it adjustable. All in all, it's a really fun guitar....unique tone
ABPF8368[1].JPG
 

GGJaguar

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Crazy coincidence...I just got this from my dad, on Father's Day. It was his first guitar, and the guitar I learned on when I was 11. Went through her and got the set-up pretty good this morning.

I found a set of tuner bushings for it on ebay, got them on the way. Also, I drilled out the rivets that were used to mount the bridge p/u to the pickguard, it was too far away from the strings and sounded really quiet compared to the neck. I used a couple of P90 screws and springs to mount the bridge pickup to the body, make it adjustable. All in all, it's a really fun guitar....unique tone
ABPF8368[1].JPG
How cool is that?! Thanks for sharing!
 

adorshki

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The car that I think I remember is the Nash Metropolitan, which was at least partly made in England.

Tom
The Metropolitan was actually completely made in England specifically for Nash. Sears never had it, their "Allstate" was a Kaiser "Henry J", which occupied the same market niche as the Metropolitan:
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adorshki

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Thanks Al for the clarification, remember I'm depending on a 74 year old memory. I'm heading down to Walmart now to get some Prevagen.

Tom
No worries, Tom. I started noticing shortcomings in my own formerly near-flawless memory a few years back, and you only have 7 years on me. :)

In fact at first I was thinking the Kaiser-Nash-AMC-Hudson connections, but but had forgotten AMC (as Nash Metropolitan) didn't acquire Kaiser until long after Henry J production ended.
 

Teleguy61

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Crazy coincidence...I just got this from my dad, on Father's Day. It was his first guitar, and the guitar I learned on when I was 11. Went through her and got the set-up pretty good this morning.

I found a set of tuner bushings for it on ebay, got them on the way. Also, I drilled out the rivets that were used to mount the bridge p/u to the pickguard, it was too far away from the strings and sounded really quiet compared to the neck. I used a couple of P90 screws and springs to mount the bridge pickup to the body, make it adjustable. All in all, it's a really fun guitar....unique tone
ABPF8368[1].JPG
Cool story, those a re great pickups.
 
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