Guild branding change?

[Rambozo96]

I think why not? It’s a new model that borrowed from old Guild designs. Why not a original motif to bring a separate identity for this particular guitar? I wished they’d have called it the Jetfire

 

[rampside]

Just my opinion, but I think the pick guard logo is a nice compliment to the headstock.

 

[DThomasC]

I guess I'm the only one that sees stars and stripes as being emblematic of a certain nation.

 

[amnicon]

I'm all for new imagery on a new model, and see the continuity in a pickguard image from older models.

I get stuck on two parts of all of this:
1-What IS it? It's not clearly a star, a V, or a crown. And I'll admit I hadn't seen it as a US flag either. It's interesting that it's just so mysterious what it actually is.
2- Why is it presented as it's own logo? I know there is some precident for a model-logo with the T-Bird, but my fuzzy memory is that the Guild branding was still primary back then.

 

[F312]

What happens when you start hiring shoemakers.

Ralph

 

[Rebosbro]

Thought at first it was an Indian motorcycle. Kinda sorta similar to that, but no.
Also, not a big fan

 

[SFIV1967]

I guess I'm the only one that sees stars and stripes as being emblematic of a certain nation.

I had the same inital thought but no, you can't mirror a flag of a country. And definitely not an Indian head...There are stars not a head. So walrus theory stays it is a "star fire".
Ralf

 

[walrus]

I had the same inital thought but no, you can't mirror a flag of a country. And definitely not an Indian head...There are stars not a head. So walrus theory stays it is a "star fire".
Ralf

It's the only thing that makes sense. Of course, I still don't like it!

walrus

 

[SFIV1967]

I was wondering if that maybe is a BSA Starfire model in the Guild picture.

But after zooming in I see it is a Triumph bike:

Ralf

 

[Taylor Martin Guild]

The printing leaves a lot to desire. I like the top of the logo though.
Just needs to use a better font for the letters.

 

[Rebosbro]

Just noticed there is an axe in this dude’s living room and I don't mean the Guild. An actual axe! Kinda random.....

 

[Nuuska]

Just noticed there is an axe in this dude’s living room and I don't mean the Guild. An actual axe! Kinda random.....

It is leaning to fireplace. Judging by other decoration accessories - Like Triumph - he/she maybe hauls in huge logs and chops them on site.

But then - ife resident is a "he" - his name might be Eugene - careful now.

 

[SFIV1967]

But then - ife resident is a "he" ....

Ralf

 

[Nuuska]

Conchita Wurst?

 

[Rebosbro]

It is leaning to fireplace. Judging by other decoration accessories - Like Triumph - he/she maybe hauls in huge logs and chops them on site.

But then - ife resident is a "he" - his name might be Eugene - careful now.

Maybe this cat just needs a shed