My personal feelings align with Sandy's. And I'll never agree with calling MIC guitars the "Westerly Collection".
But, the reality is that the younger generation is not as worried about where a guitar (or any product) is made as some of us are. Trust me, I spend every day with college students, they are not worried about "Made in America" at all. They want what they want, and usually do not even know where a product is made. They have a certain amount of money to spend, and go with what they like.
If the end result is that more younger players get into Guild, as we discussed in another thread, I think that's good. And if they can generate a profit so they can invest in more American-made guitars, great.
To be honest, a lot of us are not their target market anymore.
walrus
But, the reality is that the younger generation is not as worried about where a guitar (or any product) is made as some of us are. Trust me, I spend every day with college students, they are not worried about "Made in America" at all. They want what they want, and usually do not even know where a product is made. They have a certain amount of money to spend, and go with what they like.
If the end result is that more younger players get into Guild, as we discussed in another thread, I think that's good. And if they can generate a profit so they can invest in more American-made guitars, great.
To be honest, a lot of us are not their target market anymore.
walrus