Henry String Ad on Amazon

GAD

Reverential Morlock
Über-Morlock
Joined
Feb 11, 2009
Messages
23,073
Reaction score
18,727
Location
NJ (The nice part)
Guild Total
112
Stumbled on this brand of strings I'd never heard of before and was surprised to see one of the ad photos had a Guild!

Link

Screen Shot 2024-01-15 at 10.17.09 AM.jpg

I did not buy them because I don't really experiment with strings and the ad copy strikes me as a typical "Cheap import product trying to appear as a luxury item" that I see a lot on Amazon. The business address is listed as:

Screen Shot 2024-01-15 at 10.21.28 AM.jpg

You know they're trying to appeal to the luxury market when they show a nice Guild! :)
 

Westerly Wood

Venerated Member
Joined
Mar 21, 2007
Messages
13,426
Reaction score
6,625
Guild Total
2
And they claim the .10-.47 gauge is the most commonly used and best selling set for acoustic guitars. that is ridiculous.
 

SFIV1967

Venerated Member
Joined
Nov 20, 2010
Messages
18,500
Reaction score
9,024
Location
Bavaria / Germany
Guild Total
8
I also didn't know them. They are a new brand in the Czech Republic, founded in 2021. The strings are Made in China.


Ralf
 

GGJaguar

Reverential Member
Joined
Jan 17, 2011
Messages
21,872
Reaction score
32,215
Location
Skylands
Guild Total
50
Made of American Steel. Probably steel from American scrap recycled into strings. #skeptical
 

SFIV1967

Venerated Member
Joined
Nov 20, 2010
Messages
18,500
Reaction score
9,024
Location
Bavaria / Germany
Guild Total
8
AI generated ad copy probably...
They have hired a marketing company "Goblins" in the Czech Republic to do all their branding and social media/video marketing:

Ralf
 
Top